Clients who want to maximise the visibility of their business across the web will ask "How can I increase traffic flow to my website?"  Online marketing is growing rapidly - search advertising spend grew by a phenomenal 79% to £798 million in 2005 whilst online advertising grew by 66% to £1.4 billion in the same period.  The growth in interactive advertising is set to continue and MSO.net are in a position to help businesses respond to this trend. Read our search engine optimisation fact file for some information about the basics of online marketing.