
Lombard Recycling is one of the UK’s leading recycling, secure disposal and shredding companies. Based in South East London and established in 1990, the Company has evolved from being a family-run business to what it is today with its own premises and team of certified staff. Back in 2003, we were approached to create a website with a full CMS and 8 years’ later were asked to refresh the site’s design and give it a new lease of life.
A valuable sales tool is the digital voucher system. This downloadable voucher (fully editable by the administrator) offers customers a discount and gives Lombard a competitive advantage over its competitors. Lombard Recycling has the ability to amend the discount and upload the voucher to the live site . The website also gives users the opportunity to request a quote, view the latest news and browse detailed information about data disposal.
The flexibility of the Content Management System allows Lombard Recycling to update their site, keeping it current and fresh in a competitive marketplace.
Since Lombard’s refresh in December 2012 we are happy to report that not only have visits to the site doubled since last year but page views have increased tenfold. Organic search traffic is up by a third when compared to last year’s findings, driven by more incoming traffic from relevant keywords, such as shredding and recycling. Marketing activity has also had a boost with seven times the number of promotional vouchers being downloaded from the site when compared to the same period last year and a 20% increase in quote requests.
Website: www.lombardrecycling.co.uk