Are you wondering if WordPress is right for your business website?
23/05/2018
WordPress is the most popular content management system in the world.
Bridget RedworthDigital Marketing
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WordPress is the most popular content management system in the world and if knowing that doesn’t win you over then here are ten reasons why we think you should use WordPress:
#1 – WordPress is free and open source
Yes, you read it right! It’s free to use, edit and redistribute, it also comes with unlimited validity. What used to be WordPress’s biggest disadvantage – being open-source has actually become its greatest strength. There are thousands of WordPress developers all around the world working day and night to improve the system, none of which costs. Also coming with free security and feature updates, every quarter can you say that about your CMS provider?
#2 – It’s so easy to use
WordPress is growing fast and there is a reason why it is the most popular CMS in the world because it’s super easy to use! A benefit of its popularity is that a lot of people have had experience using it, so the training process becomes a lot easier when taking on new employees or editors for your company! Our clients are so shocked when we show them just how easy it is to publish articles and change content with no coding, and no catches! It seems too good to be true right? It isn’t!
#3 – The possibilities are endless, you can create any type of website!
Today, WordPress is more than just a blogging platform it has a lot of versatility and gives you full flexibility to make any type of website you like. The wide range of themes and plugins increases its functionality massively, creating anything from a simple blog to a thorough eCommerce site is possible with WordPress.
#4 – Easy to customise
Don’t worry if you aren’t a developer! Customising through coding is not mandatory, it’s possible to customise colours, design and even features of a WordPress theme without the need to code.
#5 – Large community to help troubleshooting
At this point, you may be thinking this is definitely too good to be true. Here’s the catch… Or not! If you find yourself stuck you will never be short of a helping hand due to the massive community of active users and developers. As a result, there are hundreds of forums and help pages online.
#6 – SEO? Easy as 1,2,3
WordPress had made the search engine optimisation through your site’s CMS system straightforward and user-friendly. Yoast, an SEO plugin offered by WordPress couldn’t be made easier as a way to indicate and highlight how to improve your page rankings. Using a traffic light system and a highlighting tool you can see exactly where you need to improve to get higher on that first page of Google (everyone’s dream). See below the analysis for this article before any meta description, keywords etc have been set.
#7 – WordPress supports multimedia
Users mostly engage with images, videos and audio in web pages, therefore, the easier the process is to insert these the better. And WordPress does just that! Thanks to its rich text editor you can add anything from high-resolution images or image to accompany the content you have written easily as well as edit them.
#8 – It’s safe & secure
Don’t listen to the rumours and panic! WordPress has a high-security standard and regular updates are provided to protect your WordPress site from any vulnerabilities that are found. WordPress has a process in place to responsibly and privately disclose security vulnerabilities to the “core” team, so it can be fixed and a patch pushed out to every site owner as soon as possible. WordPress also has a large selection of security plugins that can help improve further on its core security, like WordFence, which adds a web application firewall to WordPress with real-time threat defense, blocks for brute force attacks, code scans, live traffic analysis and more.
#9 – Freedom to move to a new provider
You will never be locked down to a particular provider again or have to go through the “hostage” situation again, with WordPress you have access to an unlimited pool of developers.
#10 – If it’s good enough for them…
STILL not convinced? Check out this list of 40 of the most notable big brands that are using WordPress sites with millions of views per day. Techcrunch, MTV News, The Walt Disney Company just to name a few, if it’s good enough for them it’s good enough for us!
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