My School Portal is a communication platform, created by mso, which aims to connect school staff, parents and pupils.
Following on from the recent My School Portal brand refresh, the existing website was in need of a little TLC. The site has undergone a complete design overhaul using lots of creative ideas to really showcase our product; a responsive, innovative brochure website is the result! Easy to navigate, striking a balance between being creative and corporate.
We researched other product and app websites for inspiration, noting how product screens were often video captures of the working product to draw people in. Showcasing our product USPs in a hero panel was key, encouraging users to view this information initially before accessing the full homepage is an intuitive way to help users understand the product. We have used a fixed header throughout the site, to ensure links are accessible at all times when scrolling down each page. ‘Call To Action’ buttons are placed into sections of each page on the site to direct the user journey from page to page.
To make the information easy to digest we broke this down into sections on each page. We have used animations to reveal new elements bit by bit, triggered by scrolling this approach enhances the overall UX of the site. Each page on the site is unique, consisting of varied interchangeable components to engage users. As well as displaying the factual information it was important to have this show in the easiest way for a user to view and understand.
An exciting new feature on the site is our interactive pricing page, our static pricing guide has evolved into an online calculator. The user can enter the number of pupils, select a support package to obtain an immediate cost. The user can then have this quote emailed to them.