What happens next? Post launch activities

Successfully launching a new website is an amazing feeling.

It’s a significant milestone and culmination of many month’s of meetings, conversations and work, delivered to achieve a shared goal.

But it doesn’t stop there!

Now that your shiny new website is live, you need to ensure you are consistently delivering an engaging experience that satisfies your audience’s needs.

Knowing which activities need to be focused on and what tasks to prioritise, is the key to ensuring a high performing website that delivers actual business value.

This infographic helps to outline 5 key areas which need your continued attention.

There is a famous adage in the web industry that ‘the real work starts once the website has launched’.

We feel this is only partly true.

A LOT of work goes into launching a website from planning all the way through to delivery.

But it is true that the work doesn’t stop once you push the website live.

It is essential that you regularly monitor and improve the website over time to ensure optimum performance.

Otherwise, you might find yourself doing the whole process again in a year or two’s time!